Swatch launches Swatch X You, a custom design system for true watchanistas — TechCrunch

Swatch, the fashion watch for the masses, has created Swatch X You, a clever online watch “factory” that lets you pick a face, band, and extra doodads to truly customize your $65 to $85 watch. The service, available now, offers watches in two sizes 34mm and 41mm. I’ve asked the Swatch group for comment –…

via Swatch launches Swatch X You, a custom design system for true watchanistas — TechCrunch

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